Social Media Management
Social media is more than posting funny pictures and interesting articles. It has become an essential tool for businesses and professionals to reach and engage their market.
Consumers often perform a quick online search before choosing a nonprofit to donate to, or a business or professional to service them. They search for products to compare value and prices. By doing this, they are looking to see that you are who you saw you are. It is important your brand represents you accurately and consistently across platforms.
If your website doesn’t rank in the top three results of a Google search, your social media accounts will help you get found. Google views the major social media platforms as authoritative websites, and therefore, they rank toward the top of Google search results. If you’re not active on multiple platforms, then in some cases, it may seem like your organization does not exist.
We set up the graphics, post regularly and monitor each account 24/7. We work with you to understand your brand and the information you want to share. We post information about your organization, products, services, events and important dates. By managing your social media accounts, we make sure that you have a strong, professional and consistently branded presence. Much of what we post is directly related to your organization and industry, however we also post social and conversational content. This combination engages and grows your fan base while educating them about who you are, what you do and why they need your products or services.
We customize posts for each platform, and we use the most relevant outlets for our clients. Our full social media service covers: Facebook, LinkedIn, Twitter, Google+, Pinterest and Tumblr.
Our clients own their accounts, have access to them and can post on them any time.