Popular business coach Joel Goldstein has landed positive coverage on the front pages of the New York Times, Mashable, and USA Today. People who’ve heard him speak credit his intensely practical tips for subsequent featured pieces in Entrepreneur, The Today Show, CNN, Fast Company, and the top blogs in their markets.
In this top-rated presentation, you’ll learn how to adapt to the dramatic changes in the media landscape and score big placements for you and your organization.
- 4 ways to create a newsworthy story angle when you don’t seem to have any news
- The two-part approach to grab any journalist or blogger’s attention every time
- The systematic formula for establishing and building relationships with top journalists and bloggers without ever meeting them
- Case studies from PR people just like you that inspire huge media relations success!
Joel Goldstein, Author of Start from Success, is a leading expert in the Internet marketing industry. He’s also trained hundreds of communicators from Harvard University to Santorini, Greece and Winter Park to Rome how to boost their media and blog placements, including pros from Aflac, GlaxoSmithKline, Disney, Verizon, all the big marketing agencies, many other companies, associations, and non-profits, large and small. Michael is regularly the top-rated presenter at public relations industry’s largest conferences.
Networking begins at 7:30. The program begins promptly at 8:00.